AdAge reports: "We'll be Ordering Up Our Own Video, Ads and Products on a Web Convergence Device. But Who Will Reap the Revenue?" (Brian Steinberg, November 30, 200, www.adage.com)
Huge changes are taking place on the Internet in terms of video content and how we will access them.
Is your brand, your company, your product, your service...are you personally, going to have a video presence on the Internet? Or, will your competitors beat you to it?
Here's a great website - designed by our friends at veridean.com - that is an EXCELLENT EXAMPLE of video marketing: www.stacktv.stack.com.
Now is the time! Contact us at www.acclaimed-video.com
Monday, November 30, 2009
Wednesday, November 25, 2009
Online Video Growing at Fast Pace
Online video is predicted to grow 32% in 2009.
Magna Insight reported this dramatic increase in dollars in a TV Technology magazine article dated June 10, 2009 (www.tvtechnology.com).
Most online video used to be user-generated. But, the new growth is coming from professional video producers.
With 60% of homes having a broadband connection to the web, the time is right for companies to step up the quality of online video.
Is your company benefiting from professionally produced video?
Magna Insight reported this dramatic increase in dollars in a TV Technology magazine article dated June 10, 2009 (www.tvtechnology.com).
Most online video used to be user-generated. But, the new growth is coming from professional video producers.
With 60% of homes having a broadband connection to the web, the time is right for companies to step up the quality of online video.
Is your company benefiting from professionally produced video?
Marketers Increasingly Use Video
TechTarget's “2009 Media Consumption Benchmark Report 2: Closing the Gap" reported the increasing use of video in marketing.
“A year ago, especially when we asked questions about newer media like [online] videos and virtual trade shows and even podcasts, the IT buyer showed much higher interest in them versus the marketers' investment in them. And now you don't see that. Now, if anything, you see the reverse.”
For example, 28% of IT buyers said they had watched online videos in the previous three months to get information on enterprise technology solutions, while 41% of marketers said they had used video in marketing in the previous three months.
“IT buyers are very interested in video as an online medium, and marketers now are supplying, meeting and even exceeding that demand,” Barsam said.
See the entire article at: http://www.btobonline.com/apps/pbcs.dll/article?AID=/20091124/FREE/310129965/1150/FREE
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